The Misconception: Your opinions are the result of years of rational, objective analysis.

The Truth: Your opinions are the result of years of paying attention to information which confirmed what you believed while ignoring information which challenged your preconceived notions.

By now you’ve likely heard of confirmation bias. As a citizen of the internet the influence of this cognitive tendency is constant, and its allure is pervasive.

In short, when you have a hunch that you might already understand something, but don’t know for sure, you tend to go searching for information that will confirm your suspicions.

When you find that inevitable confirmation, satisfied you were correct all along, you stop searching. In some circles, the mental signal to end exploration once you feel like your position has sufficient external support is referred to as the wonderfully wordy “makes sense stopping rule” which basically states that once you believe you’ve made sense of something, you go about your business satisfied that you need not continue your efforts. In other words, just feeling correct is enough to stop your pursuit of new knowledge. We basically had to invent science to stop ourselves from trying to solve problems by thinking in this way.
You could, instead, try and disconfirm your assumptions, to start your investigations by attempting to debunk your beliefs, but most of the time you don’t take this approach. That’s not your default method of exploring the natural world or defending your ideological stances.

The Misconception: People who are losing at the game of life must have done something to deserve it.

The Truth:
The beneficiaries of good fortune often do nothing to earn it, and bad people often get away with their actions without consequences.

A woman goes out to a club wearing stilettos and a miniskirt with no underwear. She gets pretty drunk and stumbles home in the wrong direction. She ends up lost in a bad neighborhood. She gets raped.

Is she to blame in some way? Was this her fault? Was she asking for it?

People often say yes to all three in studies asking similar questions after presenting similar scenarios.

It is common in fiction for the bad guys to lose and the good guys to win. It is how you would like to see the world – just and fair. In psychology the tendency to believe this is how the real world actually works is a known cognitive bias called the Just-World Fallacy.

The Misconception: Both consumerism and capitalism are sustained by corporations and advertising. The Truth: Both consumerism and capitalism […]